I don’t know how you feel about blogging as a wedding photographer. Maybe it’s just another thing to add to your already overwhelming to-do list. I mean, that thing just keeps GROWING, #amiright!? Or maybe you really enjoy blogging, but just struggle with finding the time to actually sit down and write. Of course, half the battle of writing a blog post is knowing what to write about. You know your time is valuable. So unless it is going to serve your audience and grow your business, it’s not for you. What you need is a comprehensive list of valuable blog post ideas for wedding photographers.
Blogging is a great way to provide much needed content to your potential brides and grooms, and make the most of your time. As a wedding photographer, you are an expert in your industry. You have so much valuable information to offer your couple and any wedding guest who may attend that special day. Of course, great content that is shareable is the best form of free advertising (aside from word of mouth!). So let’s talk about what you can do to create content that is valuable and shareable.
PREVENT A PROBLEM
Many brides dream of planning their wedding years before it occurs. However, the reality of planning is much different than the dream itself. As a wedding photographer, this is an opportunity for you to educate brides on potential problems before they actually occur! Because brides don’t know what they don’t know, and they’ve never planned a wedding before. As a wedding vendor, you have the inside scoop on current trends, potential concerns, and need to know information! Treat your blog posts as a way to help couples prevent potential problems. Getting valuable information in front of your audience as early as possible, is the perfect way to be proactive rather than reactive. Of course education is meant to solve a problem, but who wouldn’t love a photographer who helps them prevent a problem first?
WRITE A CATCHY TITLE
Not every piece of content you write will be addressing problems. Your blog should include fun information that allows couples to get to know you better as a person and shares why you do what you do. Unfortunately, no one will see those posts if they don’t have a catchy title to draw the reader in. Everything you write, whether it’s educational or fun, needs to have an attention grabbing headline. What would you rather read “10 Things About Me” or “10 Secrets I’ve Never Shared”? They don’t have to be earth shattering secrets, but it’s an exciting way to share more about you with your audience. Or maybe you’ve been dying to share how you believe in leaving a legacy of love because that’s what your grandparents left for you. Which headline makes you want to dive into that story? “The Reason I Became A Wedding Photographer” versus “The Love Story Of A Lifetime That Lead Me To Wedding Photography”? Write an exciting title that leads to an exciting story.
REMEMBER IT ISN’T PERFECT
The best piece of blogging advice I can give you is to simply start writing. Done is always better than perfect. What good is the blog post that never gets published because it wasn’t quite right? Who is that serving? I’d much rather you create an imperfect, but helpful post, than try to perfect a post that never gets published. Download the 125+ blog post titles, highlight four posts that would be the easiest for you to write about, and start taking action. By taking action today, you start a chain reaction of productivity. Once you have blog posts to put into the world, you can watch as your business grows, serves, and attracts all the right people. The more you write, the more comfortable you’ll feel and find your voice. The more brides that you attract with your brand voice, the more your business will grow. Action leads to confidence, confidence leads to more action.
JUST GET STARTED
So let’s get you in front of your potential people. I’m going to help you overcome the hurdle of brainstorming what to write about, and help you create quality content that anyone involved in a wedding day can’t help but share. In fact, how does 125+ shareable blog post ideas for wedding photographers sound to you? This list is so much more than a handful of good ideas. It’s a complete guide to educating couples about you, your business, and all the things they need to know about their wedding day.
When a future bride stumbles across your blog, or opts-in to your email list, they won’t question for a moment if you’re an expert in your industry. Instead, they’ll be so grateful for all of the valuable, time saving information you’ve placed right into their lap. After all, this is the first time they’ve planned a wedding. Every couple wants to have someone like you in their corner who will create beautiful images! Having a trustworthy ally in addition to that who can guide them through the wedding planning process is a dream come true for any bride to be.
Sounds perfect, right? So what are you waiting for, download your list and get started today!